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Discovery Data Releases a Mapping Tool to Visualize Branches and Analyze and Manage Territories

EATONTOWN, NJ — March 15, 2016 — Discovery Data, the leading financial services industry provider of data and analytics on firms and professionals, has released a powerful new mapping tool within the Discovery Data system to help clients visualize their target market and locate opportunities, analyze and manage territories and plan business trips.

Discovery Data subscribers now have the option to visualize their target market in a map that updates dynamically as search criteria is added or refined. The map works for all registered business addresses, provides additional profile details and quick links to in-depth Discovery Data profiles upon hover, and allows data downloads right from the map.

“Effectively aligning and managing territories is an age old challenge,” stated Bob Herrmann, Managing Director of Discovery Data. “This is the only tool I have ever seen that solves this challenge.”

The most powerful new feature released is a territory management tool allowing those Discovery Data clients managing territories to run what-if scenarios on the fly, make informed territory alignment decisions, visualize everything in the map, and save and share the territories with team members. Managers can create multiple territory groups and within those groups create, align or realign territories by applying Discovery Data saved searches, selecting states on the map or uploading a list of zip codes, or analyzing the percentage of reps, branches or assets under management, broken down by territory.

To complete the trifecta, Discovery Data also offers a trip planner. After a territory or search is saved, clients can view the list of firms or professionals within them. While viewing a list, the option to Get Directions is enabled. Clients can select the firms or professionals they want to visit and click this button to auto-generate a route and directions within Google Maps.

For more information, contact 732-933-1899 or

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